# Qwairy > AI brand visibility platform. Monitor and optimize your brand presence across ChatGPT, Claude, Gemini, Perplexity with real-time analytics and content optimization. Qwairy is the leading Generative Engine Optimization (GEO) platform that helps brands track, analyze, and improve their visibility in AI-powered search engines and assistants. Track brand mentions, analyze sentiment, monitor competitors, and optimize content for AI discovery. ## Platform - [Platform Overview](https://www.qwairy.co/platform): Complete feature overview and capabilities - [Cockpit Module](https://www.qwairy.co/platform/cockpit): Command center with global performance scores, GEO matrix, competitor benchmarking, and real-time alerts - [Monitor Module](https://www.qwairy.co/platform/monitor): Real-time monitoring across ChatGPT, Claude, Gemini, Perplexity and 15+ AI platforms with prompt tracking, response analysis, and citation sources - [Analyze Module](https://www.qwairy.co/platform/analyze): Sentiment analysis, brand perception, and brand association mapping across providers - [Act Module](https://www.qwairy.co/platform/act): AI-powered content opportunities, backlink opportunities, and Content Studio - [Optimize Module](https://www.qwairy.co/platform/optimize): Site Readiness Score, AI crawler accessibility, robots.txt and llms.txt analysis, page-level diagnostics - [Measure Module](https://www.qwairy.co/platform/measure): Google Search Console, Bing Webmaster Tools, AI Crawler Analytics, Referrer Analytics, and AI revenue attribution - [Compare GEO Platforms](https://www.qwairy.co/compare): How Qwairy compares to other GEO platforms (2026) ## MCP Server - [MCP Server](https://mcp.qwairy.co): Connect AI agents directly to Qwairy GEO data via Model Context Protocol (OAuth 2.1, 30 tools, JSON-RPC 2.0) ## GEO Playbooks - [Playbooks Hub](https://www.qwairy.co/playbooks): 29 advanced, repeatable workflows that turn AI visibility signals into execution-ready outputs - [Prepare Your Site for AI Agents](https://www.qwairy.co/playbooks/agentic-search-readiness-ai-agents-structured-data-mcp-workflow): Audit agent accessibility, data extractability, and structured data gaps - [Build a YouTube Citation Strategy](https://www.qwairy.co/playbooks/youtube-geo-strategy-video-ai-citations-mcp-workflow): Turn YouTube citation evidence into a transcript-optimized video plan - [Audit AI Shopping Visibility](https://www.qwairy.co/playbooks/ecommerce-products-ai-shopping-recommendations-mcp-workflow): Map product recommendations, influential sources, and competitor gaps - [Build a Reddit GEO Strategy](https://www.qwairy.co/playbooks/reddit-geo-strategy-social-insights-mcp-workflow): Use community citation data to prioritize threads, topics, and participation - [Automate Your Weekly GEO Brief](https://www.qwairy.co/playbooks/weekly-geo-brief-mcp-claude-workflow): Produce a decision-ready weekly brief with owners and next actions - [Analyze a Competitor's GEO Strategy](https://www.qwairy.co/playbooks/reverse-engineer-competitor-geo-strategy-mcp-workflow): Trace competitor gains to prompts, pages, and sources - [Find the Five Articles to Write Next](https://www.qwairy.co/playbooks/find-best-articles-to-write-geo-content-planning-mcp-workflow): Rank content opportunities and create five evidence-backed briefs - [Detect Early AI Reputation Risks](https://www.qwairy.co/playbooks/detect-ai-reputation-crisis-sentiment-monitoring-mcp-workflow): Diagnose sentiment shifts, narratives, and source risks - [Measure a Campaign's AI Visibility Impact](https://www.qwairy.co/playbooks/measure-content-campaign-impact-ai-visibility-mcp-workflow): Build a before-and-after campaign scorecard - [Build a Board-Ready GEO Measurement Dashboard](https://www.qwairy.co/playbooks/geo-roi-dashboard-measurement-framework-mcp-workflow): Put AI visibility progress in business context - [Review Technical GEO Health Before a Deploy](https://www.qwairy.co/playbooks/technical-geo-health-check-ai-crawler-audit-mcp-workflow): Audit crawler access, discovery files, and page citation eligibility - [Track PR Wins in AI Citation Data](https://www.qwairy.co/playbooks/pr-earned-media-ai-citations-source-intelligence-mcp-workflow): Rank earned-media targets by citation influence - [Map AI Visibility Across the Buyer Funnel](https://www.qwairy.co/playbooks/full-funnel-ai-visibility-buyer-journey-mcp-workflow): Find visibility and revenue gaps across TOFU, MOFU, and BOFU - [Audit Whether AI Recommends Your Local Business](https://www.qwairy.co/playbooks/local-business-ai-visibility-recommendations-mcp-workflow): Audit local recommendations and the evidence behind them - [Audit Source Concentration in Monitored AI Answers](https://www.qwairy.co/playbooks/authority-source-audit-citation-diversity-mcp-workflow): Diagnose source concentration and diversification gaps - [Audit Your B2B SaaS Position on AI Shortlists](https://www.qwairy.co/playbooks/b2b-saas-ai-shortlist-visibility-mcp-workflow): Improve category and comparison recommendation visibility - [Decide Which Prompts to Attack or Defend](https://www.qwairy.co/playbooks/prompt-portfolio-strategy-attack-defend-monitor-mcp-workflow): Classify a prompt portfolio into four action quadrants - [Audit What AI Says About Your Brand](https://www.qwairy.co/playbooks/brand-narrative-coherence-audit-ai-perception-mcp-workflow): Find narrative drift and create a correction plan - [Package GEO as a Repeatable Agency Service](https://www.qwairy.co/playbooks/agency-geo-service-blueprint-onboarding-reporting-mcp-workflow): Standardize onboarding, delivery, and reporting - [Detect Citation Decay from Comparable Snapshots](https://www.qwairy.co/playbooks/citation-decay-alert-system-content-refresh-mcp-workflow): Detect real decline and prioritize content refreshes - [Build Your Quarterly GEO Board Update](https://www.qwairy.co/playbooks/geo-board-update-cmo-mcp-workflow): Produce one board-ready slide with context and a decision - [Prioritize GEO Budget Across Your Prompt Portfolio](https://www.qwairy.co/playbooks/prioritize-geo-budget-prompt-portfolio-cmo): Consolidate investment requests using prompt-level evidence - [Turn Search Demand Into an AI Prompt Portfolio](https://www.qwairy.co/playbooks/search-console-bing-prompt-discovery-mcp-workflow): Convert connected Google and Bing query evidence into a human-reviewed prompt candidate queue - [Diagnose Visibility Differences Across AI Models](https://www.qwairy.co/playbooks/ai-model-visibility-blind-spot-diagnosis-mcp-workflow): Compare providers like for like and inspect the answers and sources behind visibility gaps - [Audit Your AI Prompt Set for Bias and Blind Spots](https://www.qwairy.co/playbooks/prompt-portfolio-bias-redundancy-audit-mcp-workflow): Find leading language, redundant intent, and missing coverage before changing monitoring - [Audit Passage Citability and Content Overlap](https://www.qwairy.co/playbooks/content-chunk-citability-cannibalization-audit-mcp-workflow): Combine citation evidence with section-level content analysis to resolve overlapping pages - [Fact-Check What AI Says About Your Brand](https://www.qwairy.co/playbooks/ai-answer-fact-check-brand-accuracy-mcp-workflow): Verify atomic claims against an approved truth set and build an evidence-backed correction and re-test plan - [Connect AI Crawler Activity to Citations and Traffic](https://www.qwairy.co/playbooks/ai-crawler-citation-referral-observability-mcp-workflow): Relate observed bot visits and page health to monitored citations and AI referral landing pages - [Audit Sponsored Placements in AI Answers](https://www.qwairy.co/playbooks/sponsored-content-ai-answers-ad-intelligence-mcp-workflow): Separate paid placements from shopping and organic visibility, then map prompts, advertisers, products, and competitors ## Pricing - [Pricing Plans](https://www.qwairy.co/pricing): Transparent pricing from Free to Enterprise (EUR) ## Learn - [Complete GEO Guide](https://www.qwairy.co/guides/complete-guide-to-generative-engine-optimization): Comprehensive Generative Engine Optimization guide - [GEO Glossary](https://www.qwairy.co/guides/geo-101-glossary): GEO terminology and concepts - [Blog](https://www.qwairy.co/blog): Latest insights on AI visibility and GEO strategies ## Company - [About Us](https://www.qwairy.co/about): Our mission and team - [Request Demo](https://www.qwairy.co/demo): Book a personalized demo - [Affiliate Program](https://www.qwairy.co/affiliates): Partner with Qwairy and earn commissions - [Careers](https://www.qwairy.co/careers): Open positions at Qwairy ## Documentation - [Docs Site](https://docs.qwairy.co): Complete product documentation: getting started, feature guides, API reference, use cases, MCP server, Looker Studio integration, and changelog - [Docs Index](https://docs.qwairy.co/llms.txt): Complete documentation index (90+ pages) for AI/LLM consumption - [Full Page Index](https://www.qwairy.co/llms-full.txt): Complete index of all qwairy.co pages, modules, MCP tools, blog articles, and resources ## Optional - [Privacy Policy](https://www.qwairy.co/privacy): Data privacy and protection - [Terms of Service](https://www.qwairy.co/terms): Platform usage terms - [Login](https://www.qwairy.co/login): Access your dashboard