The GEO Platform for AI Search Success
Qwairy makes it easy to monitor, analyze, and grow your brand's mentions across AI engines (ChatGPT, Claude, Grok, AI Overview…).
All in one intuitive platform, built by SEO and tech entrepreneurs.
Our Story
Qwairy was born from a simple observation: AI is changing the way people search and brands need to be part of the answers.
For years, we've helped companies grow their visibility in traditional search. But as generative engines like ChatGPT, Gemini, and Perplexity began shaping how users discover information, we saw a new challenge emerge:
How can a brand understand and improve how it's represented in AI-generated results?
There was no clear way to measure this. No tools. No data. Just guesses.
So we decided to build one.
Years of SEO Experience
Bringing together expertise in SEO, data, and SaaS to help marketers and brands track, analyze, and grow their visibility across LLMs.
Built by Entrepreneurs
Founded by two French entrepreneurs, Luca Fancello and Nicolas Ilhe, with a mission to become the most complete and affordable GEO suite.
Trusted by Brands
Today, Qwairy has thousands of users and helps brands like Total, Match.com, and agencies to rank better on AI search.
The Founders
Two experienced entrepreneurs with complementary expertise in marketing and technology
Luca Fancello
Co-Founder & CMO
With over 10 years of experience as an entrepreneur and SEO consultant, Luca has helped hundreds of brands strengthen their search visibility and authority online.
Recognized as one of the leading SEO voices in France, he's the creator and host of Position 0, the country's #1 SEO podcast, and runs a YouTube channel dedicated to search, AI, and digital strategy.
Before co-founding Qwairy, Luca worked at Skyscanner, where he contributed to the company's international growth through data-driven SEO strategies.
Nicolas Ilhe
Co-Founder & CTO
A graduate of one of France's top engineering schools, Nicolas has spent over 15 years building software products and leading tech ventures.
As both a serial entrepreneur and senior software engineer, he has founded and scaled multiple digital businesses.
At Qwairy, Nicolas leads the entire product and technology stack, building a robust, reliable, and intuitive platform that transforms complex GEO data into actionable insights.
Driven by a passion for innovation and product excellence, Nicolas ensures that every line of code serves a clear purpose.
Our Vision
We believe every brand deserves to be visible, cited, and trusted in the era of AI search.
Our vision is to build the most complete and affordable GEO platform empowering marketers, agencies, and enterprises to thrive as search evolves beyond keywords.
Why Qwairy?
Truth in data
GEO can't rely on intuition. That's why Qwairy is grounded in transparent, verifiable data — revealing exactly how your brand appears in AI-generated answers.
Built for real teams
From solo marketers to global brands, Qwairy adapts to your needs. It's collaborative, scalable, and designed to turn complex data into clear actions.
Always one step ahead
The AI search landscape evolves every week. Qwairy evolves with it — continuously integrating new engines, new metrics, and new opportunities.
Users in the loop
We listen to our users and continuously improve our platform based on their feedback.
Only 3-5 Brands Get Recommended. Will Yours Be One of Them?
AI engines only cite 3-5 brands per query. Those spots are being claimed right now. Get your free visibility report in 2 minutes and discover exactly where you rank—before your competitors do.