NEWv1.17: Audited & Actionable
About Us

The GEO Platform for AI Search Success

Qwairy makes it easy to monitor, analyze, and grow your brand's mentions across AI engines (ChatGPT, Claude, Grok, AI Overview…).

All in one intuitive platform, built by SEO and tech entrepreneurs.

Our Story

Qwairy was born from a simple observation: AI is changing the way people search and brands need to be part of the answers.

For years, we've helped companies grow their visibility in traditional search. But as generative engines like ChatGPT, Gemini, and Perplexity began shaping how users discover information, we saw a new challenge emerge:

How can a brand understand and improve how it's represented in AI-generated results?

There was no clear way to measure this. No tools. No data. Just guesses.

So we decided to build one.

Years of SEO Experience

Bringing together expertise in SEO, data, and SaaS to help marketers and brands track, analyze, and grow their visibility across LLMs.

Built by Entrepreneurs

Founded by three French entrepreneurs, Luca Fancello, Nicolas Ilhe, and Aimé Dushimire, with a mission to become the most complete and affordable GEO suite.

Trusted by Brands

Today, Qwairy has thousands of users and helps brands like Total, Match.com, and agencies to rank better on AI search.

The Founders

Three experienced entrepreneurs with complementary expertise in marketing, technology, and operations

Luca Fancello - Co-Founder & CMO

Luca Fancello

Co-Founder & CMO

With over 10 years of experience as an entrepreneur and SEO consultant, Luca has helped hundreds of brands strengthen their search visibility and authority online.

Recognized as one of the leading SEO voices in France, he's the creator and host of Position 0, the country's #1 SEO podcast, and runs a YouTube channel dedicated to search, AI, and digital strategy.

Before co-founding Qwairy, Luca worked at Skyscanner, where he contributed to the company's international growth through data-driven SEO strategies.

Nicolas Ilhe - Co-Founder & CTO

Nicolas Ilhe

Co-Founder & CTO

A graduate of one of France's top engineering schools, Nicolas has spent over 15 years building software products and leading tech ventures.

As both a serial entrepreneur and senior software engineer, he has founded and scaled multiple digital businesses.

At Qwairy, Nicolas leads the entire product and technology stack, building a robust, reliable, and intuitive platform that transforms complex GEO data into actionable insights.

Driven by a passion for innovation and product excellence, Nicolas ensures that every line of code serves a clear purpose.

Aimé Dushimire - Co-Founder & COO

Aimé Dushimire

Co-Founder & COO

With over 10 years of experience in the tech industry, Aimé has built his career working closely with enterprise accounts and senior stakeholders across marketing, customer relations, and customer experience.

As co-founder and COO of CallDesk for nearly nine years, he led the operational and commercial growth of a conversational AI platform deployed by some of Europe's largest companies.

This hands-on experience sharpened his ability to translate technology into measurable business outcomes: helping organizations drive ROI, reduce costs, and move faster on the priorities that matter most to leadership.

At Qwairy, Aimé is focused on helping companies make the most of conversational search, turning AI-driven visibility into a concrete growth lever for brands that want to stay ahead of the shift.

Our Vision

We believe every brand deserves to be visible, cited, and trusted in the era of AI search.

Our vision is to build the most complete and affordable GEO platform empowering marketers, agencies, and enterprises to thrive as search evolves beyond keywords.

Why Qwairy?

01

Truth in data

GEO can't rely on intuition. That's why Qwairy is grounded in transparent, verifiable data — revealing exactly how your brand appears in AI-generated answers.

02

Built for real teams

From solo marketers to global brands, Qwairy adapts to your needs. It's collaborative, scalable, and designed to turn complex data into clear actions.

03

Always one step ahead

The AI search landscape evolves every week. Qwairy evolves with it — continuously integrating new engines, new metrics, and new opportunities.

04

Users in the loop

We listen to our users and continuously improve our platform based on their feedback.

Ready to grow in AI search?

See where your brand appears across ChatGPT, Claude, and Perplexity. Get started in 2 minutes.

120 free credits. No credit card required.