Answer Engine Optimization(AEO)
Optimization practice focused on getting content featured in direct answer formats and AI-generated responses.
What is Answer Engine Optimization?
AEO (Answer Engine Optimization) is the practice of optimizing content to appear in direct answers provided by search engines and AI systems. Originally focused on featured snippets and knowledge panels, AEO has evolved to encompass AI-generated responses. Many professionals use AEO and GEO interchangeably, though AEO emphasizes the answer-focused nature of optimization. The term is popular because it clearly conveys the goal: being the source of answers, not just ranking in lists.
How Qwairy Makes This Actionable
Qwairy implements AEO by helping you become the source of answers in AI responses. Monitor which questions your brand answers, identify gaps, and optimize content to be cited more frequently.
Frequently Asked Questions
Related Terms
Generative Engine Optimization(GEO)
The set of strategies used to optimize a brand's presence in AI-generated responses.
AI SEO
Alternative term for Generative Engine Optimization focusing on AI-driven search optimization.
Large Language Model Optimization(LLMO)
Alternative term for GEO emphasizing optimization specifically for large language models.