Generative Appearance Score
Metric measuring the frequency and prominence of a source within AI-generated responses.
What is Generative Appearance Score?
Generative Appearance Score quantifies how often and how prominently your brand or content appears in AI responses. This composite metric considers mention frequency, position (early vs. late in response), context quality, and consistency across different LLMs. A high score indicates strong visibility and authority. This metric is specifically designed for GEO performance measurement, unlike traditional SEO metrics.
How Qwairy Makes This Actionable
Qwairy calculates a composite visibility score combining mention frequency, position, sentiment, and consistency. Track your overall Generative Appearance Score to measure GEO performance at a glance.
Frequently Asked Questions
Related Terms
AI Visibility
Measure of the frequency and quality with which a brand appears in responses generated by LLMs.
Position
Rank or order of appearance of a brand or competitor in an LLM response.
Brand-Mention Visibility
Metric measuring how frequently and prominently your brand is mentioned in AI-generated responses.