AI Share of Voice
Brand's proportion of total visibility across AI platforms compared to the entire market or competitor set.
What is AI Share of Voice?
AI Share of Voice is a specific variant of SOV focused exclusively on AI platforms like ChatGPT, Perplexity, Claude, and AI Overviews. Unlike traditional SOV which measures advertising or media presence, AI Share of Voice tracks how often your brand appears in AI-generated answers relative to competitors. This metric is critical for understanding your competitive position in the AI search ecosystem and identifying opportunities for improvement.
How Qwairy Makes This Actionable
Qwairy measures your AI Share of Voice across multiple platforms. Compare your visibility to competitors on ChatGPT vs Perplexity vs Claude, and see which platforms favor your brand.
Frequently Asked Questions
Related Terms
Share of Voice(SOV)
Percentage of total brand mentions in a category that belong to your brand compared to competitors.
AI Visibility
Measure of the frequency and quality with which a brand appears in responses generated by LLMs.
Competitive Analysis
Comparative analysis of your brand's visibility against competitors in LLM responses.