Which words make AI think of you? Get the list. Own the list.
Analyze which keywords most frequently trigger brand mentions in AI responses.
100 credits free. No credit card required.
Trusted by 2,000+ brands and agencies
The problem
You know which prompts mention you. But what about the underlying trigger words? Specific keywords reliably cause AI engines to surface your brand. Identifying these triggers lets you weaponize them in PR, ad copy and content anchors.
What it does
Keyword Triggers reverse-engineer your brand mentions to surface the exact keywords and phrases that cause AI engines to mention you. Use these insights to double down on content, ad copy and PR around your highest-signal triggers.
Inside the feature
- Trigger keyword ranking by mention frequency
- Per-engine and per-topic variation
- Competitive overlap (triggers shared with competitors)
- Feeds content and PR strategy
Why Qwairy is different
Most tools
List keywords users type into search.
Qwairy
Surface the keywords that make AI engines mention your brand.
Most tools
Generic keyword frequency lists.
Qwairy
Per-engine and per-topic trigger rankings.
Most tools
No competitive comparison.
Qwairy
Trigger overlap with competitors to spot differentiation opportunities.
How it works
Qwairy indexes your responses
Every AI response where your brand appears gets parsed for trigger keywords.
Ranked trigger list
See the top 50 keywords that most frequently cause AI to mention you. Per-engine and per-topic breakdowns available.
Weaponize the triggers
Use top triggers in PR pitches, ad copy, blog titles and internal-linking anchor text.
Use cases
PR angle selection
See that "open-source CRM" triggers your brand in eighty percent of responses. Pitch that exact angle to journalists.
Ad copy optimization
Run ad creative tests using the top ten trigger keywords. Let AI do your ICP keyword research.
Competitor trigger theft
Your competitor is triggered by "data privacy". Own that trigger with a landmark piece within the quarter.
Frequently Asked Questions
Common questions about Keyword Triggers.
Ready to unlock Keyword Triggers?
Start free with 100 credits and the full feature set. No credit card required.