How does product-level intelligence help beyond brand-level monitoring?

Brand monitoring shows whether you're mentioned; product intelligence reveals which specific offerings AI systems favor and why. This granularity enables SKU-level optimization, pricing tier recommendations, and product portfolio decisions. A brand might have strong overall visibility but discover their flagship product is under-represented while a legacy product dominates mentions. Product intelligence guides resource allocation, inventory decisions, and product marketing strategies based on what AI systems actually recommend to buyers.

Can product intelligence reveal opportunities to optimize underperforming SKUs or product lines?

Absolutely. The platform's product intelligence identifies which products lack visibility despite competitive advantages, revealing content gaps or positioning weaknesses. For example, discovering your premium product appears in only 8% of AI recommendations despite superior features signals a content opportunity. By analyzing high-performing products (what attributes AI systems highlight, what contexts they're mentioned in), you create optimization playbooks for underperforming products. Teams report 2-5x visibility improvements for previously invisible products by applying learnings from top performers.

How does product intelligence inform pricing and packaging decisions?

Product intelligence reveals which price points and feature combinations AI systems recommend most frequently, indicating market-perceived value. When ChatGPT consistently recommends your mid-tier plan over enterprise offerings, it signals pricing perception or feature set misalignment. Similarly, if AI responses describe your $199 product as 'premium' when you position it as 'affordable,' there's a pricing strategy opportunity. The platform's product intelligence provides market perception data that validates pricing decisions and identifies packaging opportunities aligned with how AI systems (and by extension, buyers) categorize your offerings.

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Product Intelligence

Insights derived from analyzing how AI systems reference, recommend, and describe specific products.

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What is Product Intelligence?

Product Intelligence extracts and analyzes product-level information from AI responses: which specific products are mentioned, in what contexts, with what attributes, and against which alternatives. This goes beyond brand-level monitoring to track individual SKUs, features, or offerings. Product intelligence reveals which products resonate with AI systems, what use cases they're recommended for, and how they're differentiated from competitors. This is particularly valuable for e-commerce, SaaS, and multi-product brands.

How Qwairy Makes This Actionable

Qwairy extracts product intelligence from AI responses, identifying which specific products are mentioned, tracking product-level sentiment, and analyzing product positioning. Discover which products AI systems recommend most frequently and understand product-specific perception.