Qwairy v1.9: Insights, Opportunities & Content Studio

You monitor your AI visibility. You track competitors. You analyze gaps. You know exactly where you're losing ground.

Then comes the hard part: turning insights into action.

Which content gaps should you prioritize? What should you create first? How do you analyze competitor content? Where do you even start writing?

The gap between insights and execution has always been manual, time-consuming, and strategic guesswork.

v1.9 changes this. Three new modules work together to transform monitoring data into strategic, optimized content automatically: Insights Platform analyzes your positioning, Content Opportunities prioritizes gaps mathematically, and Content Studio generates optimized content in minutes.

The Complete AI Optimization Workflow

Three modules work together:

Insights Platform - Product Intelligence and Search Intelligence

Content Opportunities - Automatic gap analysis with mathematical priority scoring. Thanks to this feature you can now prioritize your content actions.

Content Studio - AI-powered content generation with 7 intelligence sources

From monitoring to strategy to execution.

👉 Detailed guides: Insights Platform | Content Opportunities | Content Studio

Insights Platform: Discover which competitor are ranking and LLMs are searching around your topic

The Insights Platform transforms raw monitoring data into actionable intelligence through two modules:

Product Intelligence

Discover which products are recommended by ChatGPT and other LLMs.

For e-commerce and SaaS brands, product-level visibility drives revenue.

Analyze how AI platforms present your products in shopping and comparison queries:

• Which products get recommended and when
• How AI describes your features vs. how you describe them
• Competitor product positioning and mention frequency
• Gap identification by product tier (Enterprise mentioned but Starter ignored)

This reveals which products need dedicated content, which features AI misunderstands, and where competitors are winning product recommendations.

Search Intelligence

Discover queries used by LLMs during the fan-out process.

Discover query fan-outs: when users ask "best project management tools," AI generates dozens of related queries like "best PM tools for remote teams," "PM tools with time tracking," etc.

Most brands track 10-20 core keywords. But AI users don't stop at the first response. They explore variations, dig into specifics, compare alternatives. Each fan-out query is a content opportunity.

The opportunity: Track 10 core prompts → Discover 200+ fan-out queries → Identify 50+ opportunities where competitors haven't positioned content yet → Dominate entire topic clusters, not just individual keywords.

📖 Discover how Product Intelligence and Search Intelligence transform your monitoring data into actionable strategy in our complete Insights Platform guide.

Content Opportunities: Find content to create to rank better on LLMs

Content Opportunities answers: "What should I create next?"

Dual Gap Analysis

Every opportunity is scored on two metrics:

Brand Gap (0-100%): Where competitors appear without you

• 100% = Competitors in every response, you in none → 🔴 High Priority
• 50-99% = Competitors dominate → 🟠 Medium Priority
• 1-49% = You appear less than competitors → 🟡 Low Priority

Source Gap (0-100%): When AI cites sources but not yours

• Identifies topics needing new content vs. optimization
• Reveals citation opportunities

Every opportunity shows:

• Exact competitor sources (URLs, titles, positioning)
• Provider breakdown (which AI platforms show this gap)
• Historical trends

One-Click Brief Creation

See a critical gap → Click "Create Content" → Opportunity data flows to Content Studio → Brief generated in seconds.

📖 Explore the complete gap analysis system and mathematical priority scoring in our detailed Content Opportunities guide.

Content Studio: Create optimize content to rank on LLMs and Google at lightning speed

Content Studio transforms intelligence into optimized content.

Data-Driven Architecture

Every article generated processes three intelligence layers:

Performance Data: Brand visibility metrics, competitor citation patterns, AI platform preferences Intelligence Layer: Gap analysis, brand perception data, search intelligence, product positioning Optimization Layer: Citation optimization, multi-model compatibility, semantic keywords, fact-density calibration

Every sentence and structure decision is backed by data, not templates.

7 Intelligence Sources for Content Briefs

Generate briefs from multiple strategic starting points:

1. Content Opportunities - From identified visibility gaps with competitor analysis
2. Search Intelligence - From discovered query fan-outs and long-tail opportunities
3. Google Search Console - Turn SEO keywords into AI-optimized content
4. Your Monitored Topics - Combine intelligence from tracked prompts
5. Citation Sources - Expand on high-authority content AI platforms cite
6. Competitor URLs - Analyze and outrank specific competitor content
7. Any URL - Import and enhance existing content with AI optimization

Source Intelligence & Automatic Usage Assignment

Content Studio doesn't just import URLs. It uses our automatic source classification engine (introduced in v1.8) to understand the relationship between your brand and each source, then automatically determines the optimal usage strategy:

• COMPETITOR - Analyze to create superior content that outranks them
• AUTHORITY - Cite and reference for credibility
• INSPIRATION - Use as structural and topical inspiration without direct citation
• REFERENCE - Use to verify facts, data, and claims
• AUTO - Let AI determine the best strategy based on context

The system evaluates source relationship, citation authority, content quality, and competitive context to assign the right usage type. Competitor content gets analyzed to be beaten. High-authority content gets properly cited. Your own content gets improved without redundant self-references.

Built-in Fact-Checker with Real-Time Data

Every piece of content generated goes through an automatic fact-checking layer with access to real-time information. The system:

• Verifies claims against up-to-date reference sources
• Identifies statements that need citations
• Cross-references data points for accuracy
• Flags outdated information and suggests fresh data
• Integrates recent news and current events when relevant
• Suggests authoritative sources for verification

This ensures your content contains the latest information, not stale data from training cutoffs. AI platforms increasingly favor content with verifiable claims, proper sourcing, and current data. Fresh content with recent references gets cited more frequently than outdated articles.

4-Stage Creation Workflow

Content Studio guides you through a structured creation process:

1. Configuration

Set up your article parameters: type (blog post, guide, comparison, case study), target length, persona, and language (15+ languages supported). Select which sources to integrate and their usage types.

2. Outline Generation

AI generates an optimized content structure based on competitive analysis and gap data. See H2/H3 heading hierarchy, section recommendations with word count targets, strategic positioning notes, and citation opportunities. Review, edit, or regenerate with different parameters.

3. Content Generation

Full article creation with AI-optimized tone and structure, strategic positioning based on gap analysis, integrated citations and data points, and SEO/GEO best practices applied. The fact-checker runs automatically to verify claims and flag statements needing sources.

4. Metadata Optimization

Finalize with SEO titles and meta descriptions, focus keywords and semantic variations, and internal linking suggestions based on your existing content.

Each stage builds on intelligence from previous steps, ensuring every element is strategically aligned with your visibility goals.

📖 Deep dive into the 7 intelligence sources, real-time fact-checker, and complete creation workflow in our comprehensive Content Studio guide.

The Closed-Loop Intelligence System

What makes v1.9 different: every decision is mathematically calculated from performance data, not editorial opinions.

The Intelligence Loop

1. Monitor - Track your brand across AI platforms
2. Analyze - Generate perception scores, competitive positioning
3. Prioritize - Calculate mathematical priority scores
4. Create - Generate strategically positioned content
5. Publish - New data flows back to monitoring
6. Learn - System improves with each article

Each content piece you publish makes the system smarter about what works for your brand specifically.

This is why Qwairy is the best all-in-one GEO platform: data-driven intelligence, 360° strategy from monitoring to execution, and the most complete platform to deliver real, measurable results in AI search.