A practical playbook for turning unlimited AI visibility audits without automatic expiration into an agency growth engine, from lead magnet to monitoring.
At a trade show, a visitor scans a QR code, enters their website and work email, and receives a first view of their brand in AI answers.
Within minutes, your agency can discuss the brands AI recommends, the questions buyers ask and the gaps the prospect could address. The company enters your Audit Pipeline with its source and Flash result.
Your team can qualify it, launch a full Pitch Audit and activate continuous monitoring after the deal closes.
That is more than an audit. It is a new-business system built around evidence.
TL;DR: Qwairy lets agencies distribute an AI visibility audit through a hosted page or event QR code. Agency Pro adds a website embed and a fully custom API-powered experience.
The prospect receives a fast Flash result while the agency receives an attributed opportunity. Qualified leads move into a live Pitch Audit, then into ongoing monitoring without losing the acquisition history.
An audit becomes commercially useful when it answers four questions a prospect already cares about:
A generic score answers only part of the first question.
A useful agency pitch connects all four and gives the prospect a credible next step. Instead of selling AI visibility in theory, you help prospects interpret evidence about their own market.
Other Articles
Google AI Overviews and AI Mode Launch in France - Track Both from Day One with Qwairy
Google launched AI Overviews and AI Mode in France on July 22, 2026. Learn why the rollout took two years, what it changes for brands, and how to measure both surfaces in Qwairy.
Qwairy v1.18 Product Update: AI Revenue & Action Center
AI Revenue moves to GA with three-layer attribution and a self-serve GA4 setup, the Action Center leaves beta on every paid plan, and a new Pitch Audit lets agencies run one-shot GEO audits on prospects. Plus a refreshed Premium Models catalog and the MCP server now available from Starter.
Conceptual lifecycle connecting acquisition, qualification, diagnosis and recurring delivery.
Qwairy for agencies turns the audit from an internal sales asset into a branded acquisition experience your agency can distribute.
Create a campaign for a specific audience, market or offer.
Configure its language, lead form, Flash preset, branding and call to action.
Qwairy hosts the experience, returns a directional result and leads the prospect toward a consultation or full diagnosis.
Agency Pro adds full white-label delivery and a custom workspace domain.
For a conference, breakfast, webinar or trade show, generate a campaign QR code and place it on booth signage, slides, printed material or follow-up emails.
The prospect completes the audit on their phone, while campaign attribution keeps event leads distinct from website, outbound and partner activity.
The strongest event prompt is also the simplest:
Scan this code, enter your website and let us look at what AI says about your market together.
Scan to try it: this example opens the public audit at try.qwairy.co. Campaign QR codes retain their own source attribution.
On Agency Pro, embed the same campaign on a landing page, service page or content hub. Instead of ending with a generic contact form, the page gives the visitor a useful result and gives the agency a first-party signal grounded in the visitor's brand.
For complete control over the interface and journey, Agency Pro Owners can use the Agency API to build a fully custom experience.
API runs keep their own attribution and enter the same Audit Pipeline.
Campaign budgets, daily caps and a kill switch keep acquisition costs predictable.
The prospect never sees Qwairy credits or billing. Audit delivery and later marketing outreach remain distinct choices, so the value exchange stays clear.
Every valid submission creates or enriches an opportunity.
Company, contact, source and audit history stay together, so the sales handoff does not depend on reconstructing context from separate tools.
The Audit Pipeline follows three commercial phases:
Before expanding a Flash result into a Pitch Audit, confirm five signals: ICP fit, decision-relevant buyer questions, an actionable visibility gap, a known stakeholder or a credible timing signal, and a clear next commercial step.
Run a free audit: see if ChatGPT, Gemini and Copilot recommend you, in about a minute.
The Flash Audit is the fast, dated snapshot used to decide whether a deeper conversation is warranted.
The Pitch Audit is the full one-shot GEO diagnosis for a qualified opportunity, built from live AI answers and kept separate from monitored client workspaces.
From a prospect domain to a live Pitch Audit, powered by Qwairy's multi-agent engine. Start with the prospect's website and market. Qwairy generates a profile and editable buyer-intent questions.
Select the AI surfaces available for the country, then launch the analysis.
The report brings together:
GEO Score and market rank, benchmarked against the brands surfaced in the answers;
mention rate, citation rate, share of voice and sentiment, with provider-level detail;
competitor benchmarking, based on the brands AI engines mention in the live answers;
brand perception and cited sources, showing how the market is framed and which domains shape it;
every prompt and its full answer, so each conclusion remains traceable;
**a prioritized **Action Center, connecting the diagnosis to the work that could matter next.
A Pitch Audit can cover ChatGPT, Gemini, Copilot, Perplexity, Google AI Mode, Grok and Google AI Overviews, depending on the market.
It does not consume a monitored workspace slot and can be shared through a revocable hosted link.
Prospecting stays separate from continuous client monitoring until the opportunity converts.
An agency audit engine loses value when it limits how many prospects you can qualify, makes completed work disappear, consumes a client workspace before a deal exists or returns a score too shallow to support a serious conversation.
Qwairy removes those constraints by design:
No audit-count cap: Pitch Audits are unlimited. Unlimited does not mean unmetered: each run draws from the team's available credit pool.
No automatic expiration: completed Pitch Audits remain available in the Audit Pipeline, and shared report access stays active until your agency revokes it.
No prospecting workspace penalty: a Pitch Audit does not consume a monitored workspace slot.
No thin score: each audit uses live answers from the selected AI surfaces and preserves the prompts, full answers, provider detail, perception signals, cited sources and prioritized actions behind the result.
No manual competitor setup: Qwairy identifies and benchmarks the brands AI engines actually mention, adding competitor analysis without requiring a list in advance.
Generosity should be measurable in operating freedom, not a plan label.
Agencies get more room to prospect, evidence with enough depth to sell from and control over how long completed work remains available.
The best pitch call does not walk through every chart. It uses the audit to tell a simple three-part story.
Open with the buyer questions, not the platform. Show two or three prompts that represent how customers research the category, then show what the AI engines actually answered.
The prospect can challenge a prompt, inspect an answer or discuss a competitor without debating the underlying evidence.
Use the provider breakdown, competitor benchmark, perception signals and cited sources to explain where the visibility gap may come from.
Avoid reducing the story to “your score is low.” A stronger diagnosis sounds like this:
Your brand appears on branded questions, but it drops out when buyers compare solutions by use case. One likely explanation is that the engines repeatedly cite independent category guides that mention two competitors but not you.
That observation is specific, verifiable and connected to work an agency can scope.
The Action Center turns the audit into a ranked plan across content and keywords, sources and PR, and AI access. Use it to identify the first two or three interventions, not to give away an entire delivery roadmap during the sales call.
The Action Center prioritizes the first interventions an agency can propose and scope.
See your mentions across ChatGPT, Claude and Perplexity in real time, the moment buyers ask.
Before asking a prospect to run an audit, let them explore the result. Qwairy maintains a curated gallery of public AI visibility reports on try.qwairy.co.
The public Notion visibility report records an 82/100 GEO Score and mentions in 83% of the audited AI answers.
It shows how the brand appears across surfaces including ChatGPT, Gemini and Copilot.
The point is not that 82 is universally “good.”
The point is that a prospect can inspect a dated result before the meeting, while the agency can use the answer-level evidence to ask better questions: where is visibility strong, where do surfaces diverge and what deserves a deeper diagnosis?
For another category or use case, share the Mistral AI, Nike, Airbnb or Stripe report.
These are dated snapshots of how AI engines represented each brand at the time of the audit. They are not endorsements, customer case studies or permanent claims about performance. That caveat strengthens the method: AI answers change, which is why a dated audit is evidence and ongoing monitoring is a service.
Use the Flash result and a focused Pitch Audit before a high-value conversation to decide whether there is a competitive gap worth discussing.
Package the full audit with expert interpretation, a workshop and a scoped roadmap. The platform produces evidence. Your market knowledge, prioritization and implementation judgment create the value of the engagement.
When the prospect becomes a client, activate continuous monitoring from the same opportunity, establish the stable prompt set and track how visibility, citations, perception and sources change as work ships.
As a GEO practice expands across offices, specialists or client pods, Virtual Teams separate members, workspaces, quotas and allocated credit pools under one parent organization.
Conceptual access model with centralized oversight and delivery resources scoped to each Virtual Team.
Parent Owners and Managers retain oversight across the organization.
Direct members remain scoped to their Virtual Team.
Workspaces and allocated credits stay isolated between delivery pods, while the parent retains consolidated visibility into consumption.
Acquisition can remain centralized while client work moves to the right delivery team and access follows the operating model.
You need a Manager or Owner role to publish campaigns, launch audits and activate Monitoring. An Owner role is required to manage API keys and webhooks.
Ready to see how this could fit your agency, from the first audit campaign to recurring client monitoring? Book an agency demo. The strongest agency pitch moves from “We understand GEO” to “We understand what AI says about your market. Here is the evidence, and here is how we will improve it.”
Track your mentions across ChatGPT, Claude, Perplexity and all major AI platforms. Join 1,500+ brands monitoring their AI presence in real-time.
Free trial • No credit card required • Complete platform access
