What are backlink opportunities in GEO?

Backlink opportunities are high-value domains that AI platforms frequently cite and where your competitors are mentioned but you are not. These represent strategic targets for link building that directly influence AI visibility.

How is GEO link building different from traditional SEO?

Instead of chasing generic high-DA backlinks, GEO link building targets sources that AI platforms actually cite in their responses. These sources have been validated by ChatGPT, Perplexity, and Claude as trustworthy, making them more valuable for AI visibility.

How does Qwairy identify backlink opportunities?

Qwairy analyzes thousands of AI-generated responses to identify citation patterns, scoring each opportunity by citation frequency, competitor presence, topic relevance, and your absence. This reveals exactly which domains AI platforms trust for your industry.

What types of sites do AI platforms cite most?

AI platforms frequently cite industry publications, comparison platforms, educational resources from universities, specialized community forums like Reddit, and government or research sources with official statistics and studies.

Why do AI citation backlinks matter more than traditional backlinks?

Links from AI-cited sources increase your chances of being mentioned alongside established authorities in future AI responses. AI platforms have already validated these sources as trustworthy, making them direct pathways to improved AI visibility rather than just theoretical authority signals.

How do I approach sites for GEO backlinks?

Use a value-first approach: research what content types each source publishes, lead with unique insights or data rather than promotional pitches, engage with their existing content first, and propose genuine collaborations like expert quotes or original research that enhance their content quality.

Introducing Backlink Opportunities: AI-Powered Link Prospecting

Nicolas Ilhe•July 4, 2025•Updated Dec 21, 2025•4 min read•

Product Updates

Reverse-engineer LLM citations to find high-value backlink opportunities that boost your AI visibility.

Summarize with AI