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Qwairy maps when ChatGPT Shopping appears across 100,000+ monitored runs. A matched test found appearance rates ranging from 21.7% to 96.7%.
For 72 of 139 eligible product-brand domains, the recorded brand domain never appeared among 22,115 identifiable ChatGPT shopping destinations.
A practical playbook for turning unlimited AI visibility audits without automatic expiration into an agency growth engine, from lead magnet to monitoring.
A practical three-way breakdown of SEO, answer engine optimization, and generative engine optimization: what each one means, where they overlap, and how to run them as a single AI visibility program.
Not all AI crawlers do the same job. Learn which bots to allow or block in robots.txt - GPTBot, ClaudeBot, PerplexityBot and more - without accidentally deleting yourself from AI answers.
Most AI crawlers read raw HTML and never run your JavaScript, so client-side content is invisible to them. Learn how to test for it and fix it with SSR, SSG, or prerendering.
A Qwairy research study on how AI answer engines frame the 2026 World Cup winner, where they agree, where answers become volatile, and what marketers can learn from AI perception mapping.
We measured how AI engines END their answers on the commercial questions brands compete on: how often the engine closes by offering to keep going ("If you want, I can narrow this down by budget, region, use case"). Measured across the major AI engines we monitor over a 90-day window.
We tested the assumption behind Google's "AI optimization is just SEO" guidance: do the domains cited by Google AI match those cited by ChatGPT, Perplexity, Claude and the rest on the same question? They barely do - cross-engine overlap runs 4-19% (Jaccard), and the single top source matches 4-13% of the time. Measured across eight major AI surfaces on production brands, every prompt run repeatedly, over a 90-day window.
How Ornikar, France's online driving-school leader, built an operational GEO playbook to become a cited brand in AI answers across driving education and car insurance — with traffic and conversion gains following.
SEO/GEO consultant Thibaut Huertas shares how he tripled Bluecoders' brand mentions and source citations across AI models in under 3 months, using Qwairy to identify high-value prompts and authority backlink targets.
Comment Meilleurtaux, leader de la comparaison de crédits immobiliers en France, a utilisé Qwairy pour mesurer et améliorer sa visibilité dans les moteurs IA.
Google launched AI Overviews and AI Mode in France on July 22, 2026. Learn why the rollout took two years, what it changes for brands, and how to measure both surfaces in Qwairy.
Qwairy v1.19 introduces Source Authority, 36 Agent Skills, rebuilt Crawler Analytics and broader analytics connections to turn AI visibility data into action.
A full breakdown of Qwairy's MCP server: what each tool does, how it compares to Visiblie, Omnia, and Foglift, and why native MCP matters for GEO strategy.