Qwairy

ChatGPT Visibility Tracker

See when ChatGPT recommends your brand, in which position, which sources it relies on and which competitors it names instead.
Start tracking ChatGPTBook a demo
  • Web interface
  • 2 API models

Example answer

What are the best running shoes for a first marathon?

ChatGPTWeb interface
Brand

Mentioned

Position #2

Competitors

2

2 brands observed

Sources

3

3 domains

Modules

1

1 ad

Query fan-out

2
  • best marathon running shoes 2026
  • cushioned running shoes review

Answer

For a first marathon, favor cushioning, stability and a pair you have already broken in.

  1. Nike for maximum cushioning on long runs Reddit· reddit.com
  2. Your brand praised by runners for comfort after 30 km yourbrand.com
  3. Adidas a lighter pick for faster runners YouTube· youtube.com

Sponsored content

1
SponsoredPosition 1

Marathon collection, free returns

by Your brand

yourbrand.com
Lefebvre Dalloz
Converteo
Nissan
Razorfish

One platform for ChatGPT and every other AI engine

Qwairy shows what AI engines say about your brand, explains why, tells you what to do next and measures the impact.

  • Visibility and position

    How often ChatGPT mentions your brand, in which position, prompt by prompt and over time.

    Monitor

  • Competitive benchmark

    The brands ChatGPT recommends next to yours, and how your visibility compares with theirs.

    Cockpit

  • Sources and citations

    The pages, media and social platforms ChatGPT cites, and which of your own pages it uses.

    Optimize

  • Sentiment and perception

    How ChatGPT describes your brand and positions it against your competitors.

    Analyze

  • Recommended actions

    Prioritized content and backlink opportunities, and citation-ready briefs in Content Studio.

    Act

  • Measured impact

    AI crawler visits, traffic from AI referrers and AI revenue, measured next to your visibility.

    Measure

How Qwairy tracks ChatGPT

Qwairy reads each engine where its answers are most complete: in its interface, by scraping the page your customers see, or through its official API, model by model.

Interface scraping · Core

The answer your customers see

Qwairy runs your prompts in ChatGPT like a real user, from every country you track, and reads the full answer on screen: text, sources, links and every module ChatGPT displays.

  • Query fan-out
  • Shopping results
  • Sponsored content
  • Local businesses

Web interface

Official API · premium models

Every model, side by side

Qwairy sends the same prompts straight to OpenAI models through the official API: compare versions and see which one names your brand, in which position and next to which competitors. These same models also write inside coding and content generation tools: what they know about your brand ends up in the text they produce.

  • GPT-6 Sol
  • GPT-6 Astra

2

models compared

Catalogue of 17 AI engines and model families from 15 vendors: 11 web interfaces and 8 API families. Availability varies by engine.

See every engine

What Qwairy captures in ChatGPT

The modules specific to ChatGPT, with the same icons as in Qwairy Monitoring.

  • Query fan-out

    The web searches ChatGPT runs behind the scenes before answering, so you can target the exact sub-queries.

  • Shopping results

    Products, prices and merchants shown in ChatGPT shopping modules for your prompts.

  • Sponsored content

    Ads and sponsored placements shown in ChatGPT answers, and the advertisers behind them.

  • Local businesses

    Businesses and places ChatGPT recommends on local-intent prompts.

How ChatGPT answers

ChatGPT answers with a mix of model knowledge and live web search. When it searches, it cites its sources and can add shopping cards or local business listings to the answer. Qwairy reads these answers in the ChatGPT interface, as your customers see them.

  • Cites sources on almost every answer, with a strong weight on official and institutional websites.
  • Adds shopping cards and local business listings on commercial and local-intent prompts.
  • Rewrites prompts into shorter web searches, often adding the current year to find recent content.

Who uses ChatGPT

ChatGPT has become a default starting point for research, product comparisons and buying decisions, for consumers and business buyers alike.

How to improve your visibility in ChatGPT

  1. 01

    Publish clear, factual pages on your own site and keep official listings up to date: ChatGPT leans on authoritative sources.

  2. 02

    Keep product data, prices and reviews consistent on the marketplaces and review sites that feed its shopping cards.

  3. 03

    Refresh key pages with dated, current information, since its searches often target the current year.

  4. 04

    Measure the impact: track the prompts that matter and follow mentions, sources and competitors in ChatGPT over time.

Explore the AI engine catalogue

Explore 17 AI engines and model families. Meta AI is listed for reference; monitoring is currently disabled.

AI engines and model families
17
AI vendors
15
read in their interface
11
compared through their API
8
Start with Qwairy

See how ChatGPT talks about your brand

Track your prompts in ChatGPT and every other major AI engine, then act on what they cite.

Start tracking ChatGPTBook a demo
FAQ

ChatGPT visibility tracking FAQ

What to know before you track your brand in ChatGPT.

Qwairy tracks ChatGPT in two ways: in the web interface, to see what people actually read, and through the API, to compare individual models. Each answer is analyzed for mentions, position, sentiment, citations and competitors.

Answers change with the wording of the prompt, the location of the user and the web searches ChatGPT decides to run. Tracking the same prompts over time is the only way to see your real share of voice rather than a single snapshot.

Yes. When ChatGPT displays product cards, Qwairy records the products, prices and merchants shown, so you can see which offers are recommended on your prompts.

Each engine retrieves different sources and names different brands. Two engines answering the same prompt can cite very different domains, so a good position elsewhere says little about ChatGPT.