Interface scraping · Core
The answer your customers see
Qwairy runs your prompts in Meta AI like a real user, from every country you track, and reads the full answer on screen: text, sources, links and every module Meta AI displays.
Web interface
Meta AI Visibility Tracker
See when Meta AI recommends your brand, in which position, which sources it relies on and which competitors it names instead.
- Web interface
Example answer
What are the best running shoes for a first marathon?
Meta AIWeb interface
Brand
Mentioned
Position #2
Competitors
2
2 brands observed
Sources
3
3 domains
Modules
0
None observed
Answer
For a first marathon, favor cushioning, stability and a pair you have already broken in.
- New Balance for maximum cushioning on long runs LinkedIn· linkedin.com
- Your brand praised by runners for comfort after 30 km yyourbrand.com
- Brooks a lighter pick for faster runners Medium· medium.com
One platform for Meta AI and every other AI engine
Qwairy shows what AI engines say about your brand, explains why, tells you what to do next and measures the impact.
Visibility and position
How often Meta AI mentions your brand, in which position, prompt by prompt and over time.
MonitorCompetitive benchmark
The brands Meta AI recommends next to yours, and how your visibility compares with theirs.
CockpitSources and citations
The pages, media and social platforms Meta AI cites, and which of your own pages it uses.
OptimizeSentiment and perception
How Meta AI describes your brand and positions it against your competitors.
AnalyzeRecommended actions
Prioritized content and backlink opportunities, and citation-ready briefs in Content Studio.
ActMeasured impact
AI crawler visits, traffic from AI referrers and AI revenue, measured next to your visibility.
Measure
How Qwairy tracks Meta AI
Qwairy reads each engine where its answers are most complete: in its interface, by scraping the page your customers see, or through its official API, model by model.
How Meta AI answers
Meta AI is Meta's AI assistant, built into WhatsApp, Instagram, Facebook and Messenger and available on meta.ai. Qwairy reads its answers in the Meta AI interface.
- Answers inside conversations, where recommendations are short and direct.
- Is being rolled out across Meta's apps and devices, including its smart glasses.
- Brings AI answers to audiences that rarely open a standalone assistant.
Who uses Meta AI
Meta AI reaches people inside the messaging and social apps they already use every day, often for quick recommendations.
How to improve your visibility in Meta AI
- 01
Make sure your brand is described consistently on the web: short answers leave room for only a few names.
- 02
Keep your Instagram and Facebook presence active and accurate, where Meta's audience meets your brand.
- 03
Track the recommendation prompts people ask on the go, such as which product to buy or which place to visit.
- 04
Measure the impact: track the prompts that matter and follow mentions, sources and competitors in Meta AI over time.
Explore the AI engine catalogue
Explore 18 AI engines and model families.
See the full AI engine coverage- AI engines and model families
- 18
- AI vendors
- 15
- AI models to monitor
- 29
- countries covered
- 240+
- languages
- 45+
Start with Qwairy
See how Meta AI talks about your brand
Track your prompts in Meta AI and every other major AI engine, then act on what they cite.
FAQ
Meta AI visibility tracking FAQ
What to know before you track your brand in Meta AI.
Qwairy runs your prompts in the Meta AI interface and reads the answers people actually see, with their sources and modules. Each answer is analyzed for brand mentions, position, sentiment, citations and competitors.
Meta AI is Meta's AI assistant. It is built into WhatsApp, Instagram, Facebook and Messenger, and available on meta.ai and on Meta's smart glasses.
Meta AI brings recommendations into messaging and social apps, where your audience already spends its time. Brands that only track standalone assistants miss these answers.
Each engine retrieves different sources and names different brands. Two engines answering the same prompt can cite very different domains, so a good position elsewhere says little about Meta AI.