Qwairy

Google AI Overviews Visibility Tracker

See when Google AI Overviews recommends your brand, in which position, which sources it relies on and which competitors it names instead.
Start tracking Google AI OverviewsBook a demo
  • Web interface

Example answer

What are the best running shoes for a first marathon?

Google AI OverviewsWeb interface
Brand

Mentioned

Position #2

Competitors

2

2 brands observed

Sources

3

3 domains

Modules

0

None observed

Answer

For a first marathon, favor cushioning, stability and a pair you have already broken in.

  1. New Balance for maximum cushioning on long runs Reddit· reddit.com
  2. Your brand praised by runners for comfort after 30 km yourbrand.com
  3. Brooks a lighter pick for faster runners Quora· quora.com
Lefebvre Dalloz
Converteo
Nissan
Razorfish

One platform for Google AI Overviews and every other AI engine

Qwairy shows what AI engines say about your brand, explains why, tells you what to do next and measures the impact.

  • Visibility and position

    How often Google AI Overviews mentions your brand, in which position, prompt by prompt and over time.

    Monitor

  • Competitive benchmark

    The brands Google AI Overviews recommends next to yours, and how your visibility compares with theirs.

    Cockpit

  • Sources and citations

    The pages, media and social platforms Google AI Overviews cites, and which of your own pages it uses.

    Optimize

  • Sentiment and perception

    How Google AI Overviews describes your brand and positions it against your competitors.

    Analyze

  • Recommended actions

    Prioritized content and backlink opportunities, and citation-ready briefs in Content Studio.

    Act

  • Measured impact

    AI crawler visits, traffic from AI referrers and AI revenue, measured next to your visibility.

    Measure

How Qwairy tracks Google AI Overviews

Qwairy reads each engine where its answers are most complete: in its interface, by scraping the page your customers see, or through its official API, model by model.

Interface scraping · Core

The answer your customers see

Qwairy runs your prompts in Google AI Overviews like a real user, from every country you track, and reads the full answer on screen: text, sources, links and every module Google AI Overviews displays.

Web interface

Catalogue of 17 AI engines and model families from 15 vendors: 11 web interfaces and 8 API families. Availability varies by engine.

See every engine

How Google AI Overviews answers

AI Overviews are AI-generated summaries shown above the classic Google results for many searches. They cite several sources, often including videos and community discussions. Qwairy captures the Overview shown for your prompts and analyzes its brands and sources.

  • Cites many sources in a short answer.
  • Relies heavily on video and community content: YouTube, Reddit and Facebook are among its most cited platforms.
  • Often answers without naming any brand, especially on informational searches.

Who uses Google AI Overviews

AI Overviews appear inside Google Search itself, so they reach people who never open an AI assistant, at the exact moment they search.

How to improve your visibility in Google AI Overviews

  1. 01

    Create YouTube content on your key topics: video is one of the most cited formats in AI Overviews.

  2. 02

    Take part in the Reddit and community discussions that already rank for your category.

  3. 03

    Keep strong classic SEO on your core pages: Overviews draw on pages Google already trusts.

  4. 04

    Measure the impact: track the prompts that matter and follow mentions, sources and competitors in Google AI Overviews over time.

Explore the AI engine catalogue

Explore 17 AI engines and model families. Meta AI is listed for reference; monitoring is currently disabled.

AI engines and model families
17
AI vendors
15
read in their interface
11
compared through their API
8
Start with Qwairy

See how Google AI Overviews talks about your brand

Track your prompts in Google AI Overviews and every other major AI engine, then act on what they cite.

Start tracking Google AI OverviewsBook a demo
FAQ

Google AI Overviews visibility tracking FAQ

What to know before you track your brand in Google AI Overviews.

Qwairy runs your prompts in the Google AI Overviews interface and reads the answers people actually see, with their sources and modules. Each answer is analyzed for brand mentions, position, sentiment, citations and competitors.

AI Overviews summarize a normal Google search above the results, while AI Mode is a conversational search experience with longer answers. They cite different sources for the same prompts, so Qwairy tracks them separately.

No. Availability depends on the country and the language. Qwairy only runs AI Overviews tracking where it is available and shows that coverage when you configure a brand.

Each engine retrieves different sources and names different brands. Two engines answering the same prompt can cite very different domains, so a good position elsewhere says little about Google AI Overviews.